Vhi Healthcare is the largest provider of healthcare in the Irish market and the largest provider of healthcare solutions. Vhi wished to develop business growth through retention of existing corporate customers, and also to acquire new business.
WHAT WE DID
- Provided best in class responses to tender requests both in documentation and presentation
- Provided a strategy for business growth
- Interviewed clients for feedback on brand values and previous pitches
- Developed value propositions and bid strategies
- Developed positioning strategies in advance of tender publication